Social Spring

I need my BlackBerry, now.

Oh, and my laptop.

Do you have Twitter?

What would you, as a modern woman, wear in your 15 minutes of fame? When envisioning the Spring 2011 collection of BCBGMAXAZARIA, Chief Creative Officer, Lubov Azaria took her inspiration from social media. With the explosion of the use of social media in our everyday lives, a so-called normal person, can skyrocket to fame by being able to share a creative vision with the world as an audience. Take the teenager Tavi Gevinson, who started her blog in 2008 at the age of 11. Now everyone knows who the Style Rookie is. 


So what better place for BCBGMAXAZARIA to share the Spring 2011 inspiration on YouTube.com?

To see entire collections, click here. Make sure on the 10th Feb you watch BCBGMAXAZARIA tv here for the live show.